Single Product in Business Name: Other Considerations
Written on Sunday, 24 April 2011
There are pork barbecues. And there’s Special BBQ. When a brand name of a food company focuses on and adopts the name of one of its products, pork barbeque, that BBQ must be good. So when you have Ineng’s Special BBQ, for instance, you’d expect the BBQ to be real good. The same thing could [...]

